When it comes to growing your audience online, if you’re someone who just started your business or just started your own brand, or even if you’ve had your business for a while now and you just want to have more audiences for your business, then working with a virtual assistant on that is super easy to set up and be able to do.
In this article, I will be sharing with you valuable tips on how you can work with your virtual assistant in growing your audience.
1. Check your target audience
One of the first things that your virtual assistant can do for you is to double-check your target audience. Your VA can help further develop your target audience profile, look through your analytics, and create reports on who are the ideal people you can likely attract and reach out to.
2. Research where they hangout
The next thing your VA can do once they have the data above is to research where these audiences hang out. They can research different social media platforms where you can reach out to them or focus your posts so that you can get the most exposure to your target audience.
3. Make sure branding is clear
When you are starting out with your business, you might be a little bit in blinders to knowing how people will perceive your company. Your virtual assistant can be that third-person point of view and can help you and give suggestions to make sure your branding is clear. Your VA can also help make your branding consistent throughout different platforms and would be able to experiment with what would work best with your target audience.
4. Focus more on social media
Your virtual assistant can focus more on managing your social media instead of you doing it yourself. Your VA can put your branding, your content, your message out there to reach your target audience. Your audience can get to know you through your content, your profile, and your virtual assistant can do this on your behalf.
5. Creating engaging posts
Your virtual assistant can not only just do social media posting, but they can also be the one to create engaging posts, memes and even engage with your audience’s comments and posts. Since your VA did the research, they have a clear idea on what kind of content will be relevant and engaging for your target audience.
6. Be everywhere
Your virtual assistant can help you out with distributing your content effectively and efficiently throughout different platforms. They can research on different tools that they can use to schedule posts or have a wider reach with your target audience. Your VA can also repurpose content so you will have consistency with the frequency and type of content on every platform.
7. Be engaging to your prospects
You can have your virtual assistant generate more engagement inside of your business by commenting back on your audience, liking, and following some of their relevant posts, and engaging with potential people or businesses that you want to collaborate with later on. With this, you can show your audience that you are present, and that you are open to listening to their needs and interests.
8. Build a funnel system
One of the important things that your virtual assistant can do for you is to build and follow through the funnel or journey that you’re going to take your audience through. They can do this by doing follow-ups, asking questions, basically making sure that there’s good engagement on each stage of the funnel or touchpoints in order to reach that sale or conversion.
9. Experiment to reach a wider audience
Your virtual assistant can be very helpful in researching different ways that you can reach a wider audience. They can research on what type of content best relates to your target audience or do competitor research on how they are getting their audience. This is something that your virtual assistant can effectively and efficiently do on your behalf.
10. Explore the use of ads
You might feel a little bit hesitant about this since you will be giving them money to spend, but keep in mind that given that your virtual assistant has done their research, they will be capable of managing your ad campaigns. Plus, they can provide you with the reports and analytics so you will be able to replicate or improve your ad campaigns next time around.
Growing your audience is one of the best ways to increase sales in your business. As this is crucial to any business, it is also quite time-consuming. For tasks like these, a virtual assistant really comes in handy. Having a good dynamic between you and your virtual assistant assures productivity in your business as well as effectively getting your business out there and growing your audience.
If you know of more ways that a virtual assistant can increase your audience that I have not mentioned above, share it in the comment section below!
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